by Melissa Breitenfeldt | Feb 5, 2018
Kolpin Outdoor Brand Strategy and Identity Redesign
Kolpin Outdoors | Logo Redesign
Kolpin Outdoors | Business Card Design
Kolpin Outdoors | Catalog Design
Kolpin Outdoors | Catalog Icon Set Design
Kolpin Outdoors was launching a new product line and needed to ensure that their brand strategy was in line. Also, with a new product line strategy, came the need to rethink their current catalog design and structure. Their current logo was very power sport focused, while some of their new products were more hunting focused.
Our team worked with Kolpin Outdoors to help refine their brand strategy and updated identity system.
- Brand strategy
- Logo redesign
- New identity design
- Completely reimagined their catalog structure and look
by Melissa Breitenfeldt | Feb 4, 2018
Custom Vehicle Graphic Kits
VICTORY MOTORCYCLES BADGE REDESIGN The intention of the Victory Motorcycles logo redesign was to create a timeless icon by: Making it bold and clean Matching it to the attitude of the newest American motorcycle brand Fitting the look of the existing Victory...
by Melissa Breitenfeldt | Jan 13, 2018
Major Brands and Redesigns
Product / Sub Brands
Sub Brand Product logos designed for OEMs such as Polaris Industries
Small Business
Logos designed for various small businesses across industries such as power sports, cycling, and athletic goods.
VICTORY MOTORCYCLES BADGE REDESIGN The intention of the Victory Motorcycles logo redesign was to create a timeless icon by: Making it bold and clean Matching it to the attitude of the newest American motorcycle brand Fitting the look of the existing Victory...
by Melissa Breitenfeldt | Apr 12, 2016
Polaris Pursuit Camouflage Pattern ORV Family
Polaris Pursuit Camouflage Pattern Design, 2011
by Melissa Breitenfeldt | Mar 14, 2016
2016 Victory Empulse TT Paint, Finishes, & Branding
Victory Electric Motorcycle – Empulse TT Production and Race Bike 2016
- Branding
- Gauge Design
- Production Paint Scheme
- Race Bike Wrap
Back to Design Portfolio
by Melissa Breitenfeldt | Mar 13, 2016
VEHICLE GRAPHICS FOR PRODUCTION
Vehicle graphic design and project management for OEMs and product companies
Off-Road Vehicle
Off-road vehicle graphic design, art direction, & product line CMF strategy for Polaris RZR, Ranger, & General vehicles. More updates to come.
by Melissa Breitenfeldt | January 9, 2019 | Design, Pattern | 0 Comments
MB4 Studio Partners with TWN Industries to Release TRAML and EXPANSE Hydrographic Films MB4 Studio is driven by inspiring new trends, not copying them. We are tracking the future of camouflage and changing the game with bold, next level designs. MB4 patterns is...
by Melissa Breitenfeldt | March 12, 2018 | Brand, Color Trends, Design, Strategy | 0 Comments
2017: Year In Review Building a Business and a Team We had a busy year in 2017: building a team, working with many new clients, and setting up shop. Here is a bit of a backstory on why and how MB4 Studio exists today. The Backstory In September 2016, I...
by Melissa Breitenfeldt | March 12, 2018 | Brand, Design, Strategy | 0 Comments
2017 Getting Work Done: A retrospective of our work in 2017 Thanks to the support from our clients, partners, and network, MB4 Studio not only sustained but grew in our first year. In addition to creating a new business from the group up, we got a lot of work done. ...
by Melissa Breitenfeldt | Mar 5, 2015
VICTORY MOTORCYCLES BADGE REDESIGN The intention of the Victory Motorcycles logo redesign was to create a timeless icon by: Making it bold and clean Matching it to the attitude of the newest American motorcycle brand Fitting the look of the existing Victory...
by Melissa Breitenfeldt | Mar 5, 2015
Cannonball Run Custom Sharpie Helmet, 2014
Custom sharpie helmet with hand-drawn sharpie graphics was done to commemorate the Cannonball Ride in 2014. The graphics incorporate the Cannonball Project logo as well as other personal details given by the client.
Cannonball Project Site
Lloydz Motorworkz Custom Sharpie Helmet, 2014
Custom Sharpie Helmet done for Lloyd, the owner of Lloydz Motorworkz, specializing in performance parts and tuning of Victory Motorcycles. The hand drawn graphics done with sharpie directly onto the helmet. The graphics incorporate the Victory logo and style on one side, while the other side has more of an Indian Motorcycle style. The Helping with Horsepower logo was also integrated into the art.
